Enrichment

4 Key Take-Aways from the Recent Zoo Design Conference

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I was lucky to attend (and present at) The International Zoo Design Conference held in Poland in 2017. Many speakers from around the world talked about their experiences designing habitats or theorizing on the future of zoos and aquariums. While the majority of attendees were from Europe, folks from South America, Africa, and many countries in Asia presented their unique points of view. Although the theme was "Designing for Enrichment," four much deeper lessons held with me for continued thought and on-going discussion for the continued evolution of zoos and aquariums around the world. In this article originally posted to Blooloop.com, I explain those four take-aways:

  1. Euro & American Zoos are Cousins, branching from the same ancestor like an evolutionary tree.

  2. Dynamism as a new goal and design inspiration in everything habitat related.

  3. Rethink the measure and definition of success for species in captivity.

  4. Guests require that zoos care for the their animals as priority one, but often do not understand what good animal care is.

Take a look, and let me know your thoughts!

Happy Anniversary! 10 Years of DesigningZoos.com

Can you believe this summer marks ten years of my little corner of the internet talking about design and the future of zoos and aquariums? Although my posting has become more infrequent as my professional life has evolved, you--my supportive and sometimes thoughtfully critical reader--remain constant. I owe you a huge Thank You for reading my ramblings, and contributing your thoughts. For funsies, I thought we'd review a few of the highlights from the past 10 years and over 200 posts!

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Top Ten All-Time-Most-Popular Posts (by visits)

10. "Visitors: An Overlooked Species at the Zoo" (2013) by guest blogger and colleague, Eileen (Ostermeier) Hill. Discusses the critical importance of visitor studies at zoos, some hurdles to studies, and the role of designers relative to visitor studies.

9. "The Future of Zoos: Blurring the Boundaries" (2014) a second entry by guest blogger and obviously brilliant colleague, Eileen Hill. Powerpoint presentation with script about trends in zoos today and how they may play out into zoos of the future. Eileen proposes zoos of the future will by hybrids of multiple science based institutions.

8. "St. Louis Zoo's SEA LION SOUND" (2012). Showcasing the then-new exhibit at the Zoo including fly-thru video, photos of new exhibit, and interview with one of the architects from PGAV Destinations who helped bring the design into reality.

7. "SAFARI AFRICA! Revealed at Columbus Zoo" (2012). Announcement of the ground-breaking of the eventual AZA Top Honors in Design award-winning Heart of Africa (renamed). Includes renderings and site plan.

6. "Underdogs: The Appeal of the Small Zoo" (2013). Exploration of what makes small zoos so appealing to visitors, and meaningful to work for as a designer. Features Binder Park Zoo, Central Florida Zoo, and Big Bear Alpine Zoo.

5. "In Marius' Honor" (2014) by guest blogger and now Project Manager at the esteemed Monterey Bay Aquarium, Trisha Crowe. Trisha explores her emotional reaction to the Copenhagen Zoo's disposal of Marius the giraffe, and implores readers to support zoos, no matter your stance on animal rights.

4. "Small and Sad: Dubai Zoo's Relocation on Hold Again" (2009). Occurred to me today, should have been title "Small and SAND", but the sad state of the old zoo is what made this post so popular. Includes design plans and renderings--which I am sure are woefully out of date. Anyone have any updates??

3. "How to Become a Zoo Designer" (2014). After about 25,000 emails from aspiring zoo designers asking similar questions, I just went ahead and wrote it up to shortcut a step... Still, feel free to email me--I always write back. Let's be pen pals!

2. "The Next Zoo Design Revolution" (2008). One of my very first posts, which explains the popularity. Some say naïve, some say gutsy look at incremental revolution in zoos. The future of zoos has been examined at least 300 times since this one, but in re-reading, I see some kernels of accuracy. Expect an update soon...

And in the #1 spot....

1. "A Quick Lesson in Zoo Design History" (2008). Perhaps my second post ever, which again explains it's number 1 spot. A not-as-advertised look at zoo design history which, I have a feeling, has been referenced by many of the 25,000 students (above) in their zoo projects. Holla at me if you cited me!

Top Ten Recommended Reads for Zoo Designers (aside from those above)

10. "To Safari or Night Safari" (2008). I'm a sucker for the title. But this post examines the very slow to catch on trend of after-hours programming or extended zoo hours as a feasible method to increase attendance. Post-posting amendment: in particular, this is a great strategy for targeting adults without kids.

9. "Does Winter Have to be a Dead Zone at the Zoo?" (2013). I cheated a little on this one. I didn't actually post to DZ.com, but to my blog at Blooloop.com where many of my more recent posts have been landing. This one discusses another strategy to increase attendance by targeting the most difficult time of year for temperate zoos: winter.

8. "Zoo Exhibits in Three Acts" (2011). Storytelling in zoo exhibits, told through, what else?: a story.

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7. "8 Characteristics of Brand Experience" (2018). A new one! Understanding what makes strong brands so very strong is important and applicable to new attractions at zoos and aquariums. Examined through the lens of non-zoo brands, like my fav: OrangeTheory.

6. "Interactivity and Zoos" (2013). Examining the different modes of interactivity that are available in zoos, and how they can be applied to experience. A good primer.

5. "How Animal Behavior Drives Zoo Design" (2011). Starting with animals in design can be overwhelming. What information is pertinent to a designer, and what is just interesting to know. Another good primer for learning the basics of zoo design.

4. "Chasing Big Cats: Snow Leopards and Perseverance" (2017). Being a good designer is about so much more than just having cool ideas and being able to communicate them well. Learn the qualities intangible qualities that make good designers, GREAT. Don't be afraid...hint, hint.

3. "Making Responsible Tacos: Conservation Brand Perception at Zoos and Aquariums" (2015). Adapted from a talk I gave, I examine how aspirational brand should translate to experience in zoos and aquariums using the popular taco analogy. Yum. Tacos.

2. "Five Zoo Innovations that have been around for Decades"Part 1, Part 2, Part 3, Part 4, Part 5 (2014). Again, pulled from Blooloop. A series of 5 posts examining design elements and characteristics that American zoos have been implementing for decades. This series was an angry reaction to the 'revolutionary' design of metal pods floating through a zoo in Europe. A woman scorned...publishes 5 posts to prove how you don't know anything about innovation. Ha!

1. "Zoos in a Post Truth World" (2017). What every zoo and aquarium advocate needs to consider in this continued atmosphere of skepticism, critique, and distrust. As a zoo designer, you must be aware of changing perceptions and the power we have to shape them.

Top Ten Things I Learned in the Last Ten Years (Blogging or Otherwise...)

10. I'm not shy; I'm introverted

9. How to poop in a hole while wearing 3 three layers of snow pants

9a. Always pack enough Pepto tabs (at least 2 per day while away)

8. I'm not good at social media (see: 10 years of blogging and 600 Twitter followers, probably mostly for cat pics)

7. And speaking of cats, the rubbery buttons of a TV's remote control makes said remote an easy tool to remove cat hair from sofas and pants

6. I sleep better when flying in Business Class

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5. Always pay the extra money to hire movers to load and unload that U-Haul

4. Writing isn't hard. Just start typing and...

3. Confidence

2. I lose all 'adultness' around ice cream and baby animals

1. Zoo and aquarium people are really the best people in the world.

Here's to many more decades of Zoo & Aquarium design!

With love and respect--

Your friend, Stacey

Advanced Evolution of Chinese Zoos

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speaking at CAZG 2017

speaking at CAZG 2017

I’m writing this piece in the fifth hour of the fourteen hour flight to the U.S. from Beijing. I’ve already watched two movies, had a couple glasses of wine, and did some work. I’m reflecting on my whirlwind trip in Ordos, Inner Mongolia for the Chinese Association of Zoological Gardens’ (CAZG) 2nd annual conference, where although I was only there for 24 hours, I presented twice for a total of 5 hours. While these stats are quite impressive, the most impressive thing about this trip was the evolution that I am seeing in Chinese zoos and aquariums.

I’ve been coming to China for 8 years, for projects and for exploration of the potential market for zoo designers here. Although PGAV has been fairly consistently engaged in project work in this massive country over the last decade, most of that has been related to theme parks. The sudden and intense growth of the middle class has created a thirst for leisure activities, and while museums, water parks, historic cities, natural areas, and theme parks have been highly targeted for updates and new projects, the desire for modern, innovative zoos has lagged behind. In my opinion, this is directly related to the state of Chinese society’s relationship to animals and nature: the persistent desire for tiger and rhino parts for traditional medicines; exploitation of baby animals, especially tiger cubs, for photos at zoos; the market for ivory as status symbols; the levels of pollution in the water and air.

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But recently, the Chinese government has dedicated itself to reversing these trends: last year’s historic ivory ban, the continued dedication to the Paris climate accord, and the highly visible campaigns to educate Chinese citizens against the use of animal parts in medicine (as partnerships with organizations like WWF). I’ve even seen a difference over the years in small things that we take for granted in the U.S.: recycling in airports; signs asking people not to waste paper to save the trees; marketing campaigns for cities like Ordos that highlight how green the city is; encouraging the use of reusable water bottles with clean water stations at airports.

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Even though I was only able to spend a day with the Chinese zoo association, I was elated to see the level of advancement in only the two to three years that I’ve been working with them. As I spoke to the crowd about creating spaces that respond to the nature of animals, not to coerce them, to allow them to make decisions on their own even if that decision means your visitors don’t get to see them easily or on each and every visit, I saw heads nodding. A delegate coming to my aid when another challenged my assertion that extra spaces like flexible yards and enrichment rooms are worth the effort and cost. The zoo that proudly shared their designs with me for three new projects--the incredible difference between the designs that had been completed only two years ago, and the ones completed within the month. The level of investment in aspects dedicated exclusively to welfare. The new center for conservation and education.

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The CAZG itself is advancing. The conference attendance nearly doubled in one year—only its second year. The Association has created a department dedicated exclusively to design, hiring two full-time designers to aid government-run zoos in improvements. They spent over five years creating a set of design regulations, released this year, that blow our APHIS regs out of the water.They are hungry for knowledge, and thirsty for implementation.

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All of this means that the evolution of Chinese zoos will continue to advance at a break-neck speed. And that’s a wonderful thing. The typical city zoos that are pervasive throughout the country are as deplorable as you can imagine. Undersized and rusted cages. Limited education focus, if any at all. Lack of enrichment or even natural substrates. Private facilities have and will continue to be at the forefront of innovation due to bigger budgets, but there are a few shining examples of upcoming change at public institutions such as Nanjing Hongshan Forest Zoo and Beijing Zoo.As long as the government continues to infuse capital into these organizations—and hopefully continue to increase that level, Chinese zoos will soon be as modern as those in the West. And, perhaps even more importantly (and as has been true throughout history), the improvements in zoos will be a reflection of the changing relationship of the Chinese people with the natural world.

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I Left My Heart in 'Heart of Africa'

Updated October 1, 2015:

I'm overjoyed to announce our project has received Top Honors in Exhibit Design from the AZA! I was lucky enough to watch CZA President and CEO accept the award at the annual awards luncheon at the National AZA Conference 2015 in Salt Lake City.  Absolutely one of the great moments of my life so far...

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It might surprise you to hear that I’ve been working at PGAV for 11 years now, and I’ve only seen a few projects that I worked on open.  That’s something you may not know about being a designer (it’s kind of the industry dirty little secret); many projects that you dedicate years of work to, get shelved.industry-secrets  Even with a high industry success rate, like what PGAV has, many projects disintegrate and disappear entirely.

What’s perhaps more interesting than that is that my role specifically at PGAV is generally focused on the largest scale planning—master plans for zoos and aquariums, conceptual storylines and site planning, exhibit programming and initial layout—which means my involvement in projects quickly tapers as more and more detail develops.  For example, although I understand how to put together a swing gate in a wood fence, there are highly talented architects in our office who more thoroughly understand the exact finish, gauge, hardware, species of wood, width of gaps, and hinge detailing, and draw them quicker and more efficiently than I.  These people pick up where I drop off, and they continue to see the project through to construction.  Because of this, I often am not involved as projects develop past initial or conceptual planning.  But, Columbus Zoo’s Heart of Africa is different.  My involvement in this project continued, to one extent or another, from the master plan development through construction documents.  This is truly the first project that I was so deeply involved in that actually made it to opening day.  And I’m excited.

Line to get into Zoo at 9:01 am.

I got to visit Heart of Africa (originally called ‘Safari Africa’) on opening weekend which happened to fall on Memorial Day.  My visit fortuitously coincided with what will likely be one of the biggest weekends the exhibit will ever see.  I was nervous about this, but happy to say, despite the massive crowds, the exhibit worked.  I even overheard probably the best compliment possible from a mom visiting a zoo: “That was so worth the crowd!” Amazing.

The savanna

Let me tell you a little about the project.  It’s a 43-acre expansion of the original zoo onto land that was previously used for farming.  The expansion area, located to the northwest, provided an awkward connection point, and an even longer walk from the front door than already existed.  Because of this, the project includes a new tram system connecting guests from the front door of the zoo to the front door of the exhibit.

Entry gate to Heart of Africa

Guests arrive to Heart of Africa through a massive entry gate, demarking the outskirts of the modern day African village built up around the front gate to an East African National Park.  The village grew over time, as more and more tourists visited the Park, and its mixture of cultural influences are obvious in the architecture and murals found throughout.  Just inside the village fence, (thematically) travelers are encouraged to leave their camels for rest in the corral.  Hints of the villagers’ daily life dot the path into the heart of the village.  The village itself contains the restaurant (with views to both the lions and savanna, as well as the camel ride paths), snack stand, ticket and photo stand, retail shop, and amphitheater.  But the real attractions here are the lions and the view beyond—to the 8-acre savanna.

Camel yard...These are actually the ride camels relaxation digs.

All of the conservation projects represented at Heart of Africa--all of which Columbus Zoo supports.

Props. Villagers have limited to access to clean water and regularly have to travel long distances to get some.

Other means for the villagers to get water.

Retail shop designed to mimic a modern day open market.

The village plaza

The restaurant

Highly themed restaurant tracks conservation programs and Jack Hannas many trips to Africa.

The lion exhibit extends from the village around past the National Park entry gates.  Just within the entry gates, the Rangers’ work station and airplane hangar sit.  The lions often are found here, lounging in the shade which happens to be surrounded by windows.  You won’t get any closer than this.  In the hangar, a transport plane encourages lions and children to explore, and if you’re lucky, you’ll get an unexpected face-to-face.

The village school house serves as a small amphitheater. This is a reuse of an existing historical structure on-site.

Clever school house bulletin boards touches on some of the conservation programs CZA supports.

The view of the lion habitat and across the savanna beyond from the village plaza.

The National Park Entry Gates

The lions enjoy hanging out where everyone can see them.

The airplane in its hangar

Visitors can climb inside, and if the lions want to, they can stare each other down through the airplane windows.

Past the lions, the savanna unfolds fully.  In the middle of the savanna and closest to the guest path, the watering hole exhibit allows keepers to rotate education and exhibit animals throughout the day.  Currently, the rotation occurs just about hourly.  While I was there, a group of zebra and antelope inhabited the yard as I entered; on my exit, a flock of flamingos.  This really got people talking which, ultimately, is the whole purpose.

Watering hole, first thing: Zebras

Watering hole later in the day: Flamingos

The watering hole is also where the cheetah run demonstration occurs, providing a wholly different experience than seen at other zoos.  This exhibit allows for a looping run, rather than just a straight run, and the keepers can easily change the run route to keep the exercise fun and enriching for the cats.

Guests lined up to see the Cheetah Run demo

Male Cheetah running

Female cheetahs and dog pals after their big run

The cheetahs also have a permanent exhibit area highlighting the wonderful conservation program, Cheetah Conservation Fund, which the Zoo supports through funding.  The exhibit area is basically an outdoor yard for the cheetahs, who are all used in education programming around the country.  This means they have been hand-raised and bonded with keepers and litter mate Labradors to ensure they are tractable.

The cheetahs permanent home; Themed to Cheetah Conservation Fun headquarters.

These Cheetahs enjoy public interaction.

The savanna also includes a specialized giraffe feeding yard.  This area allows the keepers to keep track of which animals have participated in the timed feedings—meaning, everyone remains on their appropriate diet.  The feeding platform gets guests out into the savanna, providing an unimpeded view of the seemingly unending (meaning, no barriers anywhere!) savanna.  Even when feeding is not occurring, the platform is open for viewing, and guess what--the giraffes like to hang out right there for up-close views.

View from Giraffe yard.

Giraffes munching when not being fed by the guests. Clever placement of feeder ensures the giraffe like to stay where the people are.

Past the giraffes is Jack Hanna’s tented camp.  Here you can explore a Jeep that has seen better days (as witnessed by the car parts nearby), and two tents filled with Jack’s supplies.  One tent and campsite has been overrun by vervet monkeys—an authentic African experience (for those of us who have been to Africa)!  The monkeys’ exhibit is filled with climbing structures and camping accoutrements.  Keepers are able to scatter treats as enrichment throughout the space to keep the critters active.  While I was visiting, the monkeys seemed to really enjoy sitting on the camp table and playing ‘paddy cake’ with the guests through the glass.

We worked hard to keep this stand of existing osage orange trees in the middle of the site.

Weaver birds in the tree!

Vervets are entertained by guests.

Climb into the Jeep.

Overall, the exhibit has turned out just beautifully.  So many of the original intentions and ideas are spot on.  So much so, you can even compare the original renderings to site photos and clearly see how they align.  It’s not often this so cleanly occurs without significant changes.  It is a testament to the relationship between the Zoo and PGAV, and the Zoo’s clear vision, experience with large scale projects, and drive to achieve such a high level of success.  Well done, team!

Fun and informative signs found throughout.

Lovely touches like these hand painted shade cloth and simple graphic enhance the experience.

Species ID signs are themed but consistent from species to species.

Inside the seating area of the restaurant.

View from the restaurant to the lions and savanna beyond.

View from the other seating area into the camel ride yard.

Camel ride yard--not your typical camel ride.

Muraling around the exhibit enhance the messaging and experience.

Drums and musical instruments for kids to bang on serve as fun interactives as well as adding authentic sounds to the space.

Merchandising includes Fair Trade products made in Africa. I bought that giraffe.

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The Whats, Whys and Hows of Guest Experience, Part 2

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The following is an adaptation of a presentation I gave in September 2013 at the AZA National Conference as part of the session ‘Enrichment as Guest Experience.’  This is part two of two.  Check out Part 1 here. What is experience? 

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Put quite simply, it’s everything.  Literally and figuratively.

Experience at zoos and aquariums is everything from the moment your guest turns onto your property in their car.  It’s every moment, every interaction with staff or animals, every view.

All of these moments combine and culminate to create an ultimately positive or negative association with your institution.

Experience is also quite possibly the most important aspect of what you do.

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Maslow’s Hierarchy of Needs summarizes the pattern of human motivations from the most basic to the sublime.  A parallel can be made to your guests’ needs.  Meaning, before we can reach people on a transformational level, we must satisfy their lesser needs beginning with the desire first to be comfortable and safe, moving through to simply having a good time, onto learning something, which sparks something deeper (the ‘I wanna help’ moment), and ultimately providing them the inspiration to take action.

The key here is to remember that your guests do not come through the door ready to be transformed.  We must provide a great guest experience starting with the most basic needs guiding them to transformation.

Why do we care?

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This one’s simple.  The ultimate goal of every visit is to create or facilitate transformational experiences.  We do this through engagement, empathy and empowerment.  We aim to create Activists—both for conservation and wildlife, but also for your institution itself.  Your guests are your best marketing tool and PR managers—when they’re on your side.

How do we optimize experience to achieve our goals?

One major method is through the use of storytelling.  Yes, it’s a buzzword right now, but for good reason: it works.  Human beings have been using storytelling as a means to convey information for thousands of years.  Why not use what works?  And it’s universal, appealing to every age group, ethnicity and educational background on the planet.

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But stories are no longer passive or 2D experiences.  Our lives are dominated by choice and interactivity.  We live in an instant gratification society. This doesn’t necessarily mean that every experience should incorporate digital media.  It simply means people today like to display some control over their environment, and the more choice we can give them, the more engaged our guests will become.

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Storytelling in zoos primarily occurs through three methods:

1. Environment:  Sensorial cues begin to tell a story by creating a setting

Humans are highly visual, and in fact, as state before, we’re highly sensorial—and the connection with the senses, the more powerful memories may be.  Creating places that stimulate the senses triggers other memories and sparks the imagination.

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Environment can also contribute to story with the use of the unexpected. Our minds work by piecing information together by making assumptions based on past experiences.  When something doesn’t look or feel as we expected, our minds go into overtime trying to reconcile the past experience with the current.  This leads to a simple truth: surprise gets our attention.

2. People: Direct and effective communication of story

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Humans are social animals.  We yearn to connect with others.  We want to find commonalities, to empathize. So it’s no surprise that storytelling is most effectively achieved by people connecting with people.  In fact, it’s been shown in study after study that guests learn more and are more interested in the animals at zoos after interacting with docents and keepers.

3. Animals: The heart of the story

The best animal stories are those told by the animals themselves.  Similar to our desire to connect socially with other humans, we also want to connect with animals.  And if you examine how we connect, you’ll see it’s often with our senses—perhaps most importantly, through the sense of touch.

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One of the most memorable, most affecting guest experiences is being able to physically touch animals.  But, if we cannot touch, we want to be as close to the animal as possible.  We want to interact with the animal, we want to get a reaction from the animal.  We want to feel as if we’ve been noticed and seen—like we’ve engaged directly—with the animal.  Just like how we connect with people.

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And again, just like how we connect with each other, we’re seeking to find similarities with animals; looking for comparisons between how we look and behave.  The stories we tell about animals are often most engaging when we’re building empathy through understanding—by looking for ways that they’re ‘just like me!’

These three elements of storytelling are also major aspects of Enrichment.  Environment is enrichment through provision of choice, change in habitat, toys, etc.  People deliver the enrichment whether through keepers or even special guest experiences.  And, of course, the Animals are the recipients of the enrichment.

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Getting creative about how we enrich the animals in captivity while also keeping the guest experience top of mine will only continue to improve the guest experience and ability of zoos and aquariums to achieve their missions.

The Whats, Whys and Hows of Guest Experience, Part 1

The following is an adaptation of a presentation I gave in September 2013 at the AZA National Conference as part of the session ‘Enrichment as Guest Experience.’ This is part one of two.

The guest experience is a critical component to any institution that aspires to educate the general public in a single visit.  Zoos and aquariums have a trick up their sleeve, however: the animals.  And as long as we optimize the connection between guests and the animals, the guest experience is elevated.  In order to ‘optimize connection,’ zoos and aquariums can and should use enrichment as a critical element of the guest experience. 

Zoos and aquariums are doing fantastic work across the country and around the world working on conservation, research and education programs.

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With all of this great work, sometimes a critical characteristic of the institutions is overlooked: the Guests.  Zoos and aquariums are places for leisure and recreation.

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They are places that people primarily visit for wholesome, family fun which means we have a captive audience, day in and day out, to which we can directly connect.  Because of that, we cannot overlook the fundamental aspect that keeps people coming back again and again…The Guest Experience.

Simply put, if guests don’t have a great time, they simply won’t come back.

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What goes hand in hand with having a great time? Creating memories.  We have to always remember that we are helping our guests make lifelong memories.

Indulge me here.  Let’s take a moment to explore memory making.  Positive or negative, memories capture a moment in time, and influence future decision making.  A memory is truly a living portrait of an experience--and an experience that makes the most powerful memory has some very specific attributes.

1. It’s sensorial

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There’s a touch, taste, smell, sound or sight associated with the experience.  Something that will bring you back to that moment in an instant.  For me, mothballs remind me of Spring Break at my grandma’s in Florida—doing homework at the kitchen table from the extra days off for the trip.  For some people, music is especially nostalgic…Weezer’s Undone (The Sweater Song) takes me back to dancing around my high school best friend’s living room.

2. It’s emotional

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Happiness, love, fear, embarrassment are captured fully in memories.  Our happiest moments are easily remembered, of course.  But, on the flipside, trauma also sticks with us.  One of my earliest memories is of Santa—and of me, at 3 or 4 years old, hiding under the dining room table at my grandparents’ house clutching the table leg for dear life, tears streaming down my face, shaking in fear of the gigantic, loud, creepy stranger with a weird laugh sitting in my Pappy’s chair and eating our cookies.  Not cool, Santa.  Not cool.

3. It’s new

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Our first time.  It sticks with us.  The experience of trying and failing, trying and overcoming.  The excitement of doing something for the very first time.  These are strong experiences that beget strong memories.  Even for seasoned professionals, that first snuggle with a snow leopard cub sticks with you.

Okay, so we get memory making in general, so next we'll talk about memory making—and thus experience--at zoos and aquariums specifically.  Check back soon for Part II.

DESIGNING ZOOS AT AZA 2013

I am happily on my way to the 2013 AZA National Conference in Kansas City tonight after a super crazy couple of weeks (and really months...).  I'll be speaking twice at the Conference this year.  Come see me talk about Guest Experience in the "Enrichment as Guest Experience" session on Wednesday at 2 pm,  followed by a brief presentation on the upcoming Lost Kingdom: Tigers at Tulsa Zoo co-presented with zoo director,  Terrie Correll,  at the "On the Boards" session on Thursday at 8 am.

Come see me,  applaud loudly,  and say hello afterward! 

Tales of Trails

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By Trisha Crowe Until recently, the use of the word “trails” at zoos typically referred to pathways that allowed visitors to travel throughout a zoo to look at species in (relatively) small enclosures. Now through innovative design, some animals are able to access enclosed trail systems which are opening up a whole new world for them.  The trails afford them the opportunity to explore areas that were previously inaccessible from their smaller, standard exhibits.

appalachian_trail1Since this type of exhibit has only been implemented over the past few years, research regarding the impacts on the animal’s physical and psychological well-being is only in the early stages. Proponents of the animal trails have high expectations surrounding the benefits to both the animals and to the visitor experience. For one thing, many animals in the wild spend time in trees or above the ground. Overhead trails allow animals to be up higher than their human counterparts, which is believed to relieve stress in some species. These animals are also experiencing added stimulation from having a new perspective and new spaces to explore. While habitat areas in traditional exhibits may grow “stale”, allowing the rotation of species through the same trail system can also provide sensory enrichment and opportunities for animals to get more exercise, From abclocal.go.comthus helping to avoid lethargy and stereotypic behaviors. For larger land mammals such as elephants, giraffes and hoofed mammals the trails provide more area to roam, which more closely resembles their natural habitat and allows for the expression of more “normal” behaviors.

These exhibit types also allow for more unique visitor experiences; from seeing the same animals in different places on the trail throughout the day to seeing entirely different species in the same area on different days.

Similar design ideas are taking off in a number of institutions; however the Philadelphia Zoo is in the midst of a ground-breaking effort to create an enclosed animal trail system that encompasses the whole zoo. Their plan has been created byFrom popularmechanics.com CLR Design in Philadelphia along with renowned zoo designer Jon Coe. The following timeline outlines the Philadelphia Zoo’s trail-system plans:

2013. Treetop Trail will be extended down a main path to the primate reserve, intersecting a new children’s zoo and education center opening in the spring. A climbing tower will allow visitors to see the primates on the trail system at eye level.

2014. Another new trail will link the orangutan trail with the big-cat areas and later with a gorilla exhibit.

2015. A pilot trail for large land animals will connect the existing African Plains exhibits; allowing zebras, rhino, giraffe, hippos and antelope to rotate through one another’s exhibits.

2016. A new exhibit for hoofed animals that use the land trail system will open.

From whmyers.comListed below are other examples of trail-type exhibits that have either already opened or are under construction.

Cleveland. Elephant crossing at Cleveland Zoo is spread over five acres of lightly wooded grasslands, African Elephant Crossing. It features two large yards for roaming, ponds for swimming, expanded sleeping quarters, and a heated outdoor range.

Denver. Toyota Elephant Passage is a 10-acre area with six connected habitats and 100 animal-transfer gates managed in a central control center.  The 10 acres of varied terrain and 2 miles of interconnected trails, Toyota Elephant Passage “not only showcases Southeast Asia’s wildlife (including Asian elephants, one-horned rhinoceros, Malayan tapir, the fishing cat, clouded leopard and the Asian small-claws otters) but tells the stories of people and places in tropical Asia.”

Jacksonville. The Range of the Jaguar at Jacksonville Zoo is a 4.5-acre exhibit that features over 80 species of mammal, reptiles, fish, and birds representing the Central and South American habitat of the jaguar.

National Zoo elephant trail. From wildexplorer.orgLouisville. The Islands Exhibit features endangered animals that are rotated through four habitats connected by transfer aisles to allow safe passage of species.

Louisville. Polar Bear Crossing at Glacier Run is just part of the large Glacier exhibit for the bears where they can also play in the 80,000 gallon pool, dive off rocks,and  explore dig pits.  The indoor Bear Alley exhibit in the center of town offers fun diversions for bears and visitors.

Washington, D.C. The National Zoo’s Orangutan Transport System, or “O” Line, allows orangutans to swing from or walk across plastic-coated steel cables among eight 50-foot towers placed between two buildings, a distance of 490 feet.9

Washington, D.C. Elephant Trail at The National Zoo aims to provide all elephants with indoor-outdoor access year round. The Elephant Community Center and Elephant Barn contain nine indoor living areas, or “suites.” The outdoor component of Elephant Trails contains seven enclosures, including four exhibit yards, two paddocks, and an Elephant Trek. Elephant Trails spans 8,943 square meters total. The indoor exhibit is 1,232 square meters and the outdoor exhibit is 7,711 square meters.10

National Zoo's O-Line

Upcoming at Jacksonville Zoo...Land of the Tiger. Tigers will make their return to the Jacksonville Zoo in a new exhibit set to open in March of 2014. The exhibit will also include other Asian animals such as the critically endangered Viscayna warty pig and babirusa pig, Asian small-clawed otters and wrinkled and wreathed hornbills. The plan is to that there will be “seven new structures will be built for animal housing, guest viewing and event space.”11

Trisha Crowe has been a team member in Pittsburgh, PA-area businesses focusing on design, planning and environmental issues for over 10 years. Trisha’s passion - and primary reason for completing her Master's of Landscape Architecture in 2010 - is zoo exhibit design.

SeaWorld's Take on Penguins

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Over Memorial Day weekend, SeaWorld Orlando opened their biggest expansion to date, and it was all dedicated to our favorite aquatic flyer, the Penguin. 'Antarctica: Empire of the Penguin' incorporates a whimsical family ride with a deeply immersive animal exhibit. From Tampa Bay Times

We're not here to discuss the ride; we are here to celebrate the exhibit.  The space is chilled to the comfort of the birds at 32 degrees Fahrenheit.  Approximately 250 birds, including gentoo, rockhopper, adelie and king, occupy 6,125 square feet including a 170,000 gallon, 20' deep (amaze-balls!) pool.

From Tampa Bay Times

The birds are treated to 20,000 lbs of snow a day blown in for their enrichment, comfort, and for experiential authenticity for the guests.  The lighting is also controlled to mimic the South Pole.

While my investigation is certainly not comprehensive, I believe this exhibit may be the largest penguin exhibit in the US, if not the world.  And, the pool may also be the deepest.  Certainly, the deepest I've seen, and it makes for some very exciting animal viewing.

From Tampa Bay Times

The 4-acre project also includes a themed restaurant, offering up a selection of food inspired by the countries that originally explored Antarctica, as well as a retail shop.

From Tampa Bay Times

The rockwork is pretty stunning, including some beautiful penguin bas relief.   A keen eye will spot the massive penguin hidden in the snowy rocks looming overhead...

From Theme Park Insider

For closer looks at the entire area, take a look at the following videos:

Penguins on Exhibit (3:30)

Theming and Culinary

Ride

Animal of the Month: Hippos

April showers bring May flowers, but here at DesigningZoos.com, April sea turtles bring May Nile hippos.  Naturally.

The latest fact sheet focuses on everybody's favorite awkward-on-land-but-fierce-in-the-water mammal: the Nile Hippopotamus.  Hippos live in groups of up to 30 animals and are extremely dangerous.  They spend their days soaking in the water, but stretch their legs on the riverbanks to graze in the evenings.  Because of this, DZ recommends you avoid that sunset walk along the banks of the Nile.  Learn other important facts by checking out the Animal of the Month entry, here.

Happy 5th Anniversary!

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Designingzoos.com Celebrates 5 Years of Exploring Zoological Design

Holy cats!  I almost dropped my chai tea latte when I realized my very first post was five years ago today!  So many things have changed...I've celebrated a full decade with PGAV Destinations, lived at 8 different addresses in 4 different cities, facilitated four successful master plans, participated in the  opening of three new exhibit projects with two on their way soon, added a new fur baby and a collection of zoo and aquarium mugs, presented at three conferences, developed a professional development course for PGAV, became a blogger for Blooloop, wrote two novels, learned to play guitar and got a divorce.  Phew!  That's a lotta livin!  And through it all, I managed to find time to dedicate to this little blog.

Large Logo RGB Anniversary

To celebrate our five years, I thought it might be fun to revisit some of the 165 posts of Designingzoos.com (that's an average of almost 1 per week!)--in case you accidentally missed one or two!  And since it's our 5th anniversary, I thought I'd create some TOP 5 lists.

Top 5 Most Viewed Posts of All-Time

5. Multi-Disciplinary Integration...A Mouthful of Fun!

One of my personal favorites, this post explores a potential for the future of zoos--the merging of multiple tourism attractions into essentially a 'one stop shop' for edutainment.

4.  New York Aquarium Facelift?

Perhaps because its been a long-time coming, or perhaps because it's about a beloved institution, but this post has been a popular one with those seeking insight into the forever looming redesign.  After closing down due to extensive damage from Sandy, it is unclear to what extent the original plans will be instated.  However, with the Aquarium now partially reopened, they've promised to move forward with its sharks exhibit.

3.  Small and Sad: Dubai Zoo's Relocation on Hold Again

Similar to the NYA post, the constant promise and cancellation of this truly pathetic institution seems to be important to many readers.  Rumors are always flowing about this one, and the current rumor is the project is once again a go.

2.  The Next Zoo Design Revolution?

A highly controversial post generating wonderful discussion about the future of zoos.  I'd argue, five years later, novelty-based design is, in fact, now on the cusp of full implementation (see Glacier Run, conceived to keep animals and people surprised and engaged; and the myriad possibilities for integration of interaction, including but not limited to digital technologies).

1.  A Quick Lesson in Zoo Design History

The world must be full of history buffs! This post not only is the most viewed on DZ's site, but it has been viewed almost 3 times as much as the runner-up.  Must be the Google search 'Zoos as Jails.'

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Top 5 Editor's Picks

5. Why Master Plan?

Sometimes you just gotta lay down some knowledge.  This post is favorite of mine, because it explains to zoo-goers and professionals alike what that mysterious term 'master plan' means and how a successful one is created.  I truly believe institutions must spend time developing a master plan, and this post tells you exactly why.

4.  Video Games Get It...Do We?

Wow, this is an oldie--but a goodie!  A fun read with some insight into my life outside of zoo design (and perhaps a hint into why my marriage is now defunct).  Reveals how designers often look at the world--getting inspired in the most unexpected places.  Although none of the design thoughts have been implemented in any way yet, tourism destinations are, in fact, starting to  use game design theory  to create experiences.

3.  Zoo Exhibits in Three Acts

Storytelling is such a buzzword these days, but it truly is crucial to the development of a good exhibit experience.  Once again, here I drew from an unexpected inspiration to provide insight into the art of zoo design.  Also, I love Black Swan.

2.  Elephant Ethics

Not often do I broach a truly controversial subject on DZ, but the unwarranted uproar of animal activists got me all in a tizzy and I had to address it.  This post is a not-so-strongly worded look at why zoo design can be a true moral and / or ethical challenge.

1.  Inspiring Kids to Become Activists (AZA 2012, Day 3)

This is by far my favorite post.  Not because it's ground-breaking or because it's so well written, but because the subject was so inspiring to me.  I've always struggled with whether or not zoo experiences are truly making an impact on conservation, and through the development of this piece, I subsequently discovered an actual, plausible methodology to do so.  Now, I just need a client willing to explore it with me...

An elephant.  Happy February.

Top 5 Site Visit Posts

5. DZ's First Zoo Review: The Mote Aquarium

My first and last zoo review.  A failed experiment in site visits, this post is constructively critical with interesting tips and design insights, but perhaps a little too harsh. I do enjoy revisiting the post, though, as it reminds me how far we've come.  And, I might add, how Mote has improved as well.

4.  DZ Visits the Lemur Conservation Reserve

Visiting with lemurs in Florida had to make the list!  What a special place helping to ensure the survival of some of my favorite species.  The post includes some specific information regarding sizing for holding buildings that may come in handy.

3. Lincoln Park Zoo: Defining an Urban Zoo

One of my favorite posts as I had an epiphany about exactly how to review zoos.  Subsequent to this visit, I also realized zoos come in one of four varieties: Urban Zoo, Suburban Formal, Suburban Park-like, or Natural Park-like.  I like to categorize things, so this was a nice moment for me.

2.  Minnesota Zoo: Be True to Yourself

Another great zoo review based more on 'the moral of the story is' rather than a critique.  I also just really loved the Minnesota Zoo and have a real soft spot for zoos trying to succeed in a cold climate.  Can't we get visitors to come in winter??  I think MZ's approach is just brilliant.

1.  Underdogs: The Appeal of the Small Zoo

This might be a cheat since it covers multiple zoos and is one of my most recent posts, but I really do love small zoos.  I love their design challenges--small site, small budget--and their big hearts.  Not all small zoos are good zoos, but those doing it right, should really be congratulated.

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I sure do hope you enjoyed this walk down memory lane.  Cheers to everyone who's ever read the blog, especially those loyalists, to everyone who's ever helped me out with a contributing post or information, and here's to 5 more years!

If you would like to be a contributing blogger to DesigningZoos.com, please contact me using the form below.  I'd like to keep a once weekly schedule, but often don't have the time, so if you have something you'd like to share regarding zoo and aquarium design, I'd love to hear from you!

[contact-form][contact-field label='Name' type='name' required='1'/][contact-field label='Email' type='email' required='1'/][contact-field label='Website' type='url'/][contact-field label='Comment' type='textarea' required='1'/][/contact-form]

Animal of the Month: Sea Turtles

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Great news!  I've added a page to the site dedicated to the Animal of the Month fact sheets. This month's addition: Sea Turtles!

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You might know them as prototypical surfer dudes, but sea turtles are waaaaaay more than that.  Did you know the largest sea turtles are the leatherbacks reaching upwards of 7' in length while the littlest ones, Kemp's Ridley, can be less than two feet!  Sea turtles are mostly solitary, and females looking to lay their eggs typically return to the beaches where they were hatched.  Wanna know more, like how big to a pool to make for 5 greens?  Check out the Sea Turtles fact sheet here.

Spring Giveaway!

UPDATE 5/13: Congratulations Milo! Springtime brings the colorful resurgence of warmth and the happy reminder that summer is just around the corner!  Springtime also brings smiles and sleepy bears emerging from their winter slumber.  Appropriately, the DesigningZoos.com spring giveaway is a signed copy of Else Poulsen's "Smiling Bears: A Zookeeper Explores the Behaviour and Emotional Life of Bears."

SmilingBearsCover jpeg Sep 23 08I met Else at the Bear Care Group's Advancing Bear Care Conference in 2011 where she shared her incredible wealth of captive bear knowledge.    She holds a bachelor’s degree in biological sciences, and has worked at the Calgary and Detroit zoos.  She is known internationally for her captive bear husbandry and rehabilitation. In 2000 she won the Zookeeper Research Excellence Award from the American Zoo and Aquarium Association’s Bear Taxon Advisory Group. She works as an animal management consultant for zoos, sanctuaries, wildlife rehabilitators, and other animal welfare groups and lives in southern Ontario.

Enter the giveaway by telling me about your favorite bear exhibit in the comments section below.  A winner will be chosen at random on May 12.

Interactivity and Zoos

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A recent article by Wayne LaBar, the founder and principal at Alchemy Studios, outlined some of the growing trends in interactivity in museums...and got me to thinking: Are these also trends we are seeing in zoos and aquariums? If not, should they be? Certainly, interactivity in experience and educational opportunities are important aspects of zoo design.  However, our industry may not lead the charge due to the simple fact that zoo visitors come to see animals primarily.  Interactivity adds to the experience, elevates the excitement, and could serve as an educational platform, but in the end, guests would be happy just getting to see animals.  Museums face a more difficult challenge in communicating often abstract concepts to their visitors without the benefit of a cute furry face, and thus seem to be the driving force of innovation on interactivity and interpretation in general.

Let's take a look at the current trends.

Baya_Weaver_(Ploceus_philippinus)-_Male_making_nestTinkering – Making

Certainly one of the largest movements occurring in children’s museums and science centers is the creation of Tinkering or Making spaces. This is a movement that originates from the work done by Make magazine and their affiliated “Maker Faires.” (www.makerfaire.com) As museums witnessed the creativity and the direct interaction that the public has with STEM (science, technology engineering and math) content, an essential need for museums to attract audience and funding, Tinkering/Maker spaces are popping up in many places. A Tinkering space is a place where visitors are allowed to build, create and tinker with low-end technology, use real tools and explore the concept of making something. These are usually staffed spaces although some are trying to explore minimizing staff engagement. Often, special events, fairs and other programs are being held in connection with these spaces. A key aspect of this is that these spaces do not require extensive design and development schedules and costs. They are a marriage of exhibit and program, where the activity is more important than the environment. The Exploratorium with their Tinkering Studio (blogs.exploratorium.edu/tinkering/) , New York Hall of Science who hosts the NYC Maker Faire and issued a report (www.nysci.org/learn/research/maker_faire_workshop) , and the Pittsburgh Children’s Museum MAKESHOP (pittsburghkids.org/exhibits/makeshop) are some of the leaders in this endeavor.

This one is somewhat limited in zoos and aquariums.  I've heard about learning to basketweave or make jewelry and enrichment days where guests can make items for the animals (discussed further below), but generally the act of 'making' isn't the first thing that comes to mind when discussing the animal world.  However, it is an interesting topic in that part of our challenge in zoo design is to create empathy.  Many animals are, in fact, 'makers.'  Birds build all sorts of nests in a variety of sizes, shapes and materials.  Beavers make elaborate dams.  Primates make and use tools.  Even fish make nests!  Why not create stations where these things can be experienced and explored in zoos?

Collaborative Exhibits & Events

In the constant search for innovative (yet budget-conscious) exhibits and interactivity, museums are increasingly looking to create ways in which people can interact by engaging with artists, groups and community organizations. Exhibitions based on this approach tend to have interactivity that may be more experimental or short-term, perhaps built around a weekend event or happening. A benefit of this type of low-impact interactivity is the opportunity to try things that are different and not necessarily built to the fabrication and durability standards that would define more traditional exhibits. Additionally, by reflecting engagement with community groups and other organizations, the exhibit becomes more social, and the social networks of these organizations, both physical and electronic, become engaged with the exhibits and potentially become part of the exhibitions themselves. One place exploring this direction is the Santa Cruz Museum of Art and History. Check out their event at (www.santacruzmah.org/events/) and read Nina Simon’s article in the latest NAME Exhibitionist issue.Catoctin Wildlife Park Enrichment Day

The growing trend of Enrichment Days are what comes to mind in relation to collaborative events.  Guests are encouraged to create and facilitate enrichment throughout the zoo, and in doing so, interact with keepers, docents and animals at a level not experienced on a normal trip to the zoo.  I'm very curious about the effect of these special days as they exist now on visitor experience and how we can build from the basic idea to expand in a more socially engaging way as indicated by LaBar.  Other events such as the now commonplace food / beer / music fundraising festivals (oftentimes called Zoofari) linger on the edge of being a collaborative event, but lack an integrated conservation / education message that could be leveraged during these gatherings.

New Interfaces

Certainly, an area that piques everyone’s interest in the interactivity field is devising new ways for people to engage with digital content or digital displays through more physical interfaces. We have seen a move away from the idea of keyboard-and-mouse to touchscreen to touch tables and now Kinect or Kinect-like interfaces. This outlines an evolution of the interface becoming more and more physical, more fully-body engaging and with more seamless physical/virtual experience. Over the past year, we have seen interest in new and innovative ways to engage people physically but also marrying that with digital content. Examples include the “Firewall” by Aaron Sherwood created in collaboration with Michael Allison, “Water Light Graffiti” done under the Digitalarti Artlab by the artist Antonin Fourneau, or the work done by  ART+COM. In part, this is driven by the need for museums to provide experiences that cannot be duplicated at home. The interface advances also reflect the evolution of museum experiences moving into the home. These marriages of art, computer, physical world and content create interactivity and experiences that can’t be duplicated on your Xbox.

250px-Georgia_Aquarium_Petting_Tank_Interfaces are all over the map in zoos and aquariums.  Partially due to the lack of budget and partially due to durability issues, zoos and aquariums vary in their usage of technology.  Aquariums, with their somewhat controlled indoor environment, seem to be much more willing to embrace such things as touchscreens (seen in Georgia Aquarium as far back as 2005) and full-body Kinect-like interfaces.  As technology moves forward--driving prices down and durability up, I am confident we'll see an increase in these creative interfaces not only for interpretation at zoos and aquariums but also as part of the general guest experience.

And what about the interactivity of animals and people?  This has been a growing trend in zoos and aquariums over the past decade with the increasing popularity of swim-with dolphins and sea lions, lorikeet nectar feeding and ray touches among many others.  These 'responsible' interactions are only going to become more prevalent.

Mobile Individuality

The world of mobile computing has been transformed over the past five years with the increasing size of and sophistication of smart phones, the acceptance of tablets, and the growing ubiquity of internet access through cellular plans or freely available wifi. Museums were quick to adopt these technologies as part of the visitor experience, and now they have become almost a necessary part of interactivity strategy for an exhibition or institution. Despite this, the field still struggles with what is the best way to use these technologies and how to integrate them into the exhibition form. For some collections-based exhibitions, they may be the principle interactivity, while a device at an interactive exhibition might actually be an obstacle to visitor experience. As our field continues to explore how to best apply new technologies, some of the more exciting experiments relate to how these devices might personalize everyone’s experience. For example, work is ongoing on enhancing personal instruction as part of school trips, accessing data through NFC technology, and integrating augmented reality into an experience. This personalization will certainly be another ongoing trend in interactivity over the coming year and beyond. Check out work being done at the Minnesota Historical Society in their Education Department with their new exhibition Then Now Wow (minnesotahistorycenter.org/exhibits/then-now-wow) with school groups talked about , The Australian Museum and the work lead by Lynda Kelly (australianmuseum.net.au/staff/lynda-kelly) and the Science Museum of London and their augmented reality with James May (www.sciencemuseum.org.uk/visitmuseum/jamesmay).

Similar to the interface issue, mobile media is on the cusp of exploding onto the zoo and aquarium front.  Mostaugmented reality via smartphone zoos acknowledge the desire to tap into this resource--the ability to enhance a visitor's experience through augmented reality as well as provide deeper educational options to those that are interested in lieu of physical graphics / signage--but are limited by the steep initial cost of development.  The upside to the cost, however, is once the initial programs are developed, costs are limited to content creation--the same as would be with any other technology, and the operational costs will be much less than most conventional (physical) content delivery methods.  Plus, content can be changed out immediately for a fresh and repeatable experience.

Balancing Education and Entertainment in Zoo Design

By Cray Shellenbarger Zoo design is as difficult a task as any.  We attempt to set criteria based upon needs of animals, visitors, zoo staff and zoo administrators.  One of the biggest issues I see is the balance between education and entertainment.  Zoos generally advertise themselves as promoting education and conservation, but as designers we cannot forget that a large number of attendees come to be entertained.   It is the job of the design team to educate the public about conservation and the individual animals in a variety of creative ways.  Oftentimes, it is better to be subtle with our techniques so that patrons do not feel that they are being bombarded with information.   I believe that by creating more immersive, interactive and technologically advanced exhibits we can achieve the goal of educating the public, and perhaps pick up a few added benefits along the way.

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By creating an immersive, realistic environment for both the animal and the guests, the exhibit is passively conveying information.  By incorporating lifelike materials with ambient sounds and water as appropriate, the guest is gaining an understanding of the animal’s habitat and ultimately its place in the ecosystem.  The guest can be provided a few visual cues to make points, instead of being forced to read text.  These exciting elements may have a better chance of sticking with the guest compared to text that is often passed by.  Materiality is also very important in immersive environments.  By incorporating real rock, landscape or sand as opposed to murals or other less genuine methods, the guest can better understand the environment.  Obvious barriers can also inhibit the engagement between animals and guests.  Hiding these within landscape can add to the sense of immersion and, ultimately, optimize the educational experience.

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Creating an immersive exhibit will provide the animal with a more natural environment.  Along with naturally appropriate enrichment techniques, we can begin to correctly portray the animal’s native behavior.  Enrichment ideas and any necessary training should avoid anthropomorphizing of animals as much as possible.  Many people associate animal’s behaviors with human behaviors and emotions when these, depending on the animal may be very different.

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Along the same lines as immersive exhibits, I think it is of great importance to include as many interactives as possible.  Humans learn by doing.  If we can provide some kind of activity that indirectly exposes the user to information about animals or conservation it will be successful.  These can range from touch experiences to puzzle type exhibits.  I think that zoos see the importance in these now,  but by adding more, we can really enrich the educational and entertainment experience simultaneously.  A recent example is a high-tech exhibit touch screen wall at the Pittsburgh Zoo.

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The last and arguably most important aspect is our fast growing mobile technology.  I think it is imperative that we begin to capitalize on the interconnectivity of nearly every zoo guest.  It is rare to see a visitor without a smart phone or tablet.  Some theme parks have already begun to incorporate applications that can be loaded onto these devices to engage and interact with the guest.  One example is the application that Sea World Orlando launched for its Turtle Trek attraction.  This interactive game allows users to portray the characters and create a personalized experience.

This idea can be utilized from more than one angle.  Ads and sponsorship could be incorporated to help cover the initial cost of launching as well as produce continued revenue generation over time.  The application could also help motivate guests to explore exhibits outside of the big attractors.  This would have an effect on guest flow, but could help balance the people per minute at any one exhibit.  Educational elements of this kind should be incorporated as well.  There are countless ideas that could be incorporated that could help balance education and entertainment while generating additional revenue for the zoo.

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By building immersive, interactive, and technologically advanced exhibits, we can further engage the guest.  This engagement comes with the added benefit of conveying more knowledge while creating a more entertaining experience and generating revenue.  The emerging technology is a powerful tool that we should use to our advantage.  The Zoo is constantly advancing, both from a guest and business perspective.  The zoos of today are very different from 60 years ago, and they will no doubt be vastly different 60 years from now.

Cray Shellenbarger is from central Illinois and attended Southern Illinois University earning both Bachelor's and Master’s degrees in Architecture.  His thesis focused on human perception of space, specifically in regards to religious architecture.  In his short time at PGAV, Cray has worked on a variety of projects at PGAV including several animal habitats.  cray.shellenbarger@pgav.com

Study Shows Captive Dolphins Benefit from Interaction Programs & Shows

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The perceived high level of intelligence in dolphins often makes them the center of controversy, especially in relation to captivity.  Recently, the activism spotlight has focused on the horrific practices in Japanese fishing town, Taiji, where pods of cetaceans, including pilot whales and bottlenose dolphins, are driven into a 'killing lagoon' for slaughter or collection by marine life facilities.  This purported 'tradition' was featured in an Oscar winning documentary (which I haven't brought myself to watch--not enough Kleenex in this world...) several years ago called The Cove, and continues to make headlines (especially on social media like Twitter) as awareness increases.

by Kim Kyung Hoon_ReutersThe secondary goal of the Taiji hunts--collecting specimens for dolphinariums and theme parks--often brings the issue of captivity, in general, under scrutiny.  While I personally do not condone the taking of any animals from the wild--except in extreme cases where the animal will otherwise perish--and I believe the practice to be quickly dying away, many equate all captive facilities with the Taiji methods.  Many activists make the wild leap from speaking out against Taiji to boycotting responsible facilities such as SeaWorld (who, I should note, does a lot of good for wild animals through solid and widespread rescue and rehab efforts).  In doing so, captive collections are unjustly brought under fire--and with dolphins specifically, the issue of interaction programs (such as swim-withs and touches) and shows are often cited as deplorable.

I am here to set the record straight.

Indianapolis Zoo dolphin show by fourscompany_photos

A recent study published in Animal Welfare examined the effects of shows and interaction programs on 18 Atlantic bottlenose dolphins in six facilities across the U.S.  The study clearly indicated that these programs did not produce deleterious effects on the dolphins; in fact, the study found an increase in positive behaviors indicating interaction programs and shows are actually beneficial to captive dolphins.  "The increases in behavioural diversity, variation in swimming style, activity levels and play behaviour following both types of programmes are likely a result of the complexity, unpredictability and choices afforded to the animals during these programmes."  In other words, much like the findings in a similar study on giraffe feeding, these programs are enrichment opportunities for the dolphins.

by Dolphin ConnectionPlease note that the participating institutions are all accredited by the AZA, IMATA, and / or Alliance of Marine Mammal Parks & Aquariums--an important distinction indicating these facilities abide by the strictest of standards for responsible husbandry of the animals in their care.  If you'd like to boycott facilities, I suggest you boycott those who do not meet these standards or refuse to comply.

If you'd like to read the study, please use the links above to request a copy from the publisher.

November Animal of the Month: Chimps

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By National GeographicAh, those gregarious primates who remind us what it means to be human.  They're the perfect capstone species to the year.  (No December AotM) Did you know chimps breed throughout the year--whenever the urge strikes?  Did you know they are altruist and have been seen grooming and cradling rocks?  Find out more--including how large to design a day room and which exhibits to benchmark--by checking out the latest edition of the Animal of the Month fact sheet. Contact me to receive this and all upcoming fact sheets directly and automatically.

October Animal of the Month: Flamingo

Image Why does a flamingo stand on one leg? Because if he lifted both, he'd fall over! This is not included in the October Animal of the Month fact sheet about the many species of flamingo, but a lot of other great information is.  Like, how flamingos build their nests, and how deep to build your next flamingo pool.

If you'd like to receive this and all of the upcoming Animal of the Month fact sheets, contact me directly.  I'll get you signed up to receive them.